¿Qué es una plataforma de gestión de alumni?

Una plataforma de gestión de alumni es un software que centraliza la base de datos, la comunicación, los eventos y el networking de los antiguos alumnos de una institución en un solo lugar. Permite mantener actualizada la información de los egresados, segmentar comunicaciones, organizar eventos y medir el engagement de la comunidad.

¿En qué se diferencia Feending de un CRM o un Excel?

A diferencia de un Excel o un CRM genérico, Feending está diseñado específicamente para activar y medir comunidades de alumni. No solo almacena datos: dinamiza la comunidad con gestión de eventos, comunicación segmentada y networking con IA, y mide el engagement real de los antiguos alumnos.

¿Sirve tanto para universidades como para asociaciones de alumni?

Sí. Feending se adapta tanto a oficinas de alumni de universidades y escuelas de negocio como a asociaciones independientes de antiguos alumnos. En ambos casos centraliza la gestión de la comunidad en una sola plataforma.

¿Puedo gestionar cuotas y membresías de socios con Feending?

Sí. Feending incluye gestión de membresías, cuotas y monetización de la comunidad, lo que permite a las asociaciones de alumni administrar socios y cobros desde la misma plataforma.

¿Cómo empiezo a usar Feending para gestionar mis alumni?

Para empezar a usar Feending solo tienes que solicitar una demo gratuita en feending.com. El equipo te muestra cómo migrar tus datos de alumni y activar tu comunidad. La respuesta llega en menos de 24 horas y no implica ningún compromiso.

Feending Software

Success stories

UCAM Alumni

Chair of Business Culture - UV

How UCAM Alumni went from scattered data to a data-driven strategic management of its community

Centralizing information and professionalizing management to scale your Alumni community with a clear and structured vision

Campus | Alumni

About UCAM Alumni

The Cátedra de Cultura Empresarial is an initiative of the Universitat de València aimed at promoting entrepreneurial spirit and bridging the academic world with the business environment. Through training, events, content, and activities, it drives the professional development of students and maintains the bond with its Alumni community, connecting them with companies, professionals, and real opportunities in the business ecosystem.

The Challenge

1. Dispersed and Difficult-to-Manage Information

Alumni data was spread across multiple tools: forms, spreadsheets, newsletters, and independent platforms, making it difficult to find and segment the information.

2. Lack of a Unified Database

There was no centralized system that allowed for a clear view of the community or working with structured data.

3. Excessive Manual Work and Duplications

Daily management involved reviewing multiple spreadsheets and tools, resulting in wasted time, errors, and duplication of information.

4. Lack of Traceability and Strategic Vision

It was difficult to measure participation, identify active profiles, or make decisions based on real data.

5. Need to Scale the Community

The rapid growth in the number of alumni made it essential to professionalize management in order to continue growing in an orderly manner.

The Solution

Feending has been incorporated as the central platform to group and structure the Alumni community in a single digital space.

La Cátedra started using Feending to:

Centralize communication with current and former students.
Create and disseminate events that encourage participation and interaction.
Organize content clearly and accessibly, including formats like podcasts.
Offer a history of past events to provide context and value to new users.

All of this from a flexible web app, designed to grow progressively and adapt to the pace and needs of an academic institution.

The Solution

The platform not only addressed an operational need, but it also helped to structure management from a community logic, not just a database one.

La Solución

1. Centralización de la gestión en una sola plataforma
Levante UD incorporó Feending para unificar la gestión del Club de Empresas y tener toda la información en un único entorno.

2. Automatización de procesos clave
La plataforma permitió reducir el trabajo manual y agilizar tareas que antes se hacían de forma repetitiva.

3. Mejor control de eventos y asistentes
Uno de los mayores beneficios fue poder gestionar con mayor precisión las personas que acuden a cada evento.

4. Más organización, networking y participación
Feending ayudó a mejorar la experiencia de la comunidad, facilitando una gestión más profesional y fomentando una mayor participación por parte de los empresarios.

Results

"We went from managing contacts to managing a strategic community. "

More participation by the business owners in the club's activities.

Greater control over event attendance.

A more efficient and professional management of the entire community.

Fewer errors in the management and transfer of information.

Less operational burden for the team responsible for the club.

Results

"We went from managing contacts to managing a strategic community. "

More participation by the business owners in the club's activities.

Greater control over event attendance.

A more efficient and professional management of the entire community.

Fewer errors in the management and transfer of information.

Less operational burden for the team responsible for the club.

Results

"We went from managing contacts to managing a strategic community. "

x5 speed in the segmentation of profiles.

Greater control over event attendance.

Removal of scattered tools.

Decisions based on real data.

Increase the number of records and their communication

"For the first time we have all the information in one place, with community structure and logic, not just a database.
We have transitioned from reactive and operational management to strategic and data-driven management. Now we can plan more accurately and measure real results."